It’s a fact – the spa is a billion-dollar industry and growing. And there’s no stopping it. Sometime in November this year, the International Spa Association (ISPA) released its 2010 Trend Watch report, identifying many interesting craze for spas in 2010:
Customer Service. Nothing beats a great customer service! You could present the most expensive spa treatment, but when the client isn’t satisfied with her spa experience, it’s equivalent to nothing. “In fact, 87 percent of ISPA member spas are using customer feedback mechanisms to ensure they’re exceeding consumers’ wants…” Spas must adopt better ways then to give the clients a more satisfying spa experience.
Spa Sampling Menus. This is a primary means to let spa clients get a form of “preview” of the different treatments thatthey are planning to try on.
Spa Partnerships. This allows spas to broaden their reach by forming partnerships with local businesses that may also benefit from them. In this way, spas are able to advance their business and grow the number of clients by bringing the spa closer to the clients. Different strategies can be tried on like discounted prices with partner hotels or resorts. And who doesn’t enjoy a bargain?
Social Media. From tweeting to blogging, and everything in between, it’s estimated that in 2010 social media will carry on being influential in helping spa-goers create decision from what to where of spa. Needless to say, spas should take advantage of social media to accumulate clients.
Beauty Rest. Not yet very common, but teasing choice like this can certainly grow the total of spa visits. This merely means making that spare time at the spa to get some forty winks while savoring a restful massage. Or rather more appealing is to just reserve a room in a spa filled with calming aroma to get more sleep.
These are just few of the exciting trends that the spa industry is eyeing for 2010. Now, there are a plenty of greater things to look forward to for your 2010 spa visits.
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